People don’t like to be sold to, but they love to buy

Tom Edwards
3 min readMar 13, 2018

My social feeds have become breeding grounds for nothing more than overly self-promoted business owners ‘selling’ their services.

They bring no value to the table.

In fact, these posts see little or no engagement with the broader network and have the same lacking impact on your business.

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Tom Edwards

Marketing is about connecting with humans. Understand humans first, then platforms and technology.